Lead Designer, Graphic & Prints - HOKA Apparel
Core
Lead graphics and allover print design execution for apparel and accessories, driving product differentiation and storytelling through bold, disruptive design.
Role type
Senior IC graphic and print designer
Builds
Apparel and accessories with seasonal graphics, allover prints, and application strategies
Domain
Footwear and apparel (performance sportswear)
Deliverable
product features
Required skills
Graphic and allover print design, Adobe Illustrator, Photoshop, trend translation, apparel construction knowledge, color palette strategy, generative AI tools (Midjourney/Vizcom)
Preferred skills
Experience with men's and women's performance product, collaboration with cross-functional teams
Technologies
Adobe Illustrator, Photoshop, PowerPoint, Lucid, Midjourney, Vizcom
Responsibilities
Lead graphics and allover print design execution on category priority projects, Develop graphics and allover print solutions across apparel and accessories, Manage multiple creation calendars across inline, collaborations, and SMU projects, Collaborate with product design, material design, development, merchandising, and marketing to deliver cohesive product stories, Support seasonal design strategy and contribute to category-level direction, Explore unbriefed opportunities that push HOKA expression and innovation
Seniority
Senior, hands-on IC