《彩虹六号》-品牌创意专家
Core
Brand creative expert for Rainbow Six China, responsible for launch Big Ideas, key visuals, and campaign assets.
Role type
Brand creative specialist (gaming)
Builds
Brand campaigns, key visual assets, video, and social media content for Rainbow Six
Domain
Gaming / Tactical Shooter
Deliverable
product features
Required skills
Brand creative strategy, Integrated marketing, Visual direction, Player insight analysis, Cross-functional collaboration, Project management
Preferred skills
FPS/Tactical shooter genre expertise, Localization of global brand assets, High-intensity launch execution
Technologies
Creative design tools, Video production tools, Social media platforms
Responsibilities
Develop launch Big Ideas and key visual concepts for the game, Plan and execute brand campaigns including video and social assets, Translate global brand materials for the Chinese market, Provide creative direction for key communication nodes like pre-orders and launch, Collaborate with marketing, community, and art teams to ensure quality delivery.