Projektmanager*in Marketing
Core
Managing and executing marketing projects and measure portfolios across various channels to make the brand experiential for different target groups.
Role type
Marketing Project Manager
Builds
Marketing measures for print, website, social media, intranet, events, locations, and member communication
Domain
Marketing / Communications
Deliverable
product features
Required skills
Project planning and control, Requirement analysis and briefing, Stakeholder coordination, Agency and vendor management, Brand consistency, Budget and timeline management, KPI analysis
Preferred skills
Experience in marketing or communication project management, Sense for brand management, Target group communication, Structured and solution-oriented work style
Technologies
Print, Website, Social Media, Intranet, Events
Responsibilities
Planning, steering, and evaluation of marketing projects and measure portfolios; Recording and structuring requirements from business units and developing clear briefings and action plans; Coordinating internal stakeholders, creative services, and external service providers; Implementation and support of marketing measures; Ensuring a consistent and brand-compliant appearance; Managing deadlines, approvals, budgets, and work packages; Evaluating marketing measures based on defined communication and sales KPIs