Business Manager, Apple Music
Core
Business lead driving vision, strategic roadmaps, and cross-functional execution for major platform initiatives and fan engagement within Apple Music.
Role type
Senior IC business manager (music/tech)
Builds
Digital 'super fan' experiences, business frameworks, user journeys, and platform features
Domain
Music streaming, digital product strategy, and artist-fan dynamics
Deliverable
product features
Required skills
Business strategy, product development fluency, music industry knowledge, financial modeling, P&L management, cross-functional leadership, stakeholder management, project ownership, data-driven optimization
Preferred skills
MBA or equivalent advanced degree
Technologies
None stated
Responsibilities
Develop and execute comprehensive business strategies and roadmaps for fan engagement initiatives; Define future iterations of the digital 'super fan' experience; Combine music industry knowledge with consumer insights to evaluate business models; Partner with Product and Design teams to establish business frameworks and shape product definitions; Develop audience growth, acquisition, and retention strategies; Define business requirements and monetization mechanics for new platform features; Design and execute impactful campaigns and promotional launches; Drive major initiatives from inception to launch; Partner with Engineering to ensure projects remain on schedule; Navigate organizational ambiguity to translate complex problems into actionable paths; Establish KPIs and optimize business models based on data; Manage expectations with leadership through strategic briefs
Seniority
Senior, hands-on IC
