Marketing Specialist (m/w/d)
Core
Coordinate and execute marketing activities for manufacturer partners, managing budget, content, and timelines.
Role type
Marketing Specialist (Operations & Execution)
Builds
Marketing campaigns, newsletters, social media ads, and dealer events for manufacturer partners
Domain
B2B/B2C Marketing in the Technology/IT sector
Deliverable
product features
Required skills
Marketing campaign coordination, content development, stakeholder management, budget management, project planning, data analysis
Preferred skills
Experience in IT/TK/Software/Technology environments, knowledge of distribution and trading structures
Responsibilities
Coordinate implementation of ongoing marketing activities with internal teams (Marketing, Procurement, Sales), brief communication measures (newsletters, mailings, ads, events), develop target-group-specific content, evaluate results and identify optimization potentials
Seniority
Mid-level, hands-on IC