Principal Product Manager, AI Monetization, Ads & Creatives, Copilot
Core
Lead go-to-market efforts and drive alignment across engineering, design, and business stakeholders to deliver cohesive creative product outcomes for advertisers and agencies.
Role type
Principal Product Manager (AI Monetization, Ads & Creatives)
Builds
Creative products, generative AI asset pipelines, and ad format/quality systems for the advertising ecosystem.
Domain
Digital Advertising, Generative AI, Creative Automation
Deliverable
product features
Required skills
Product strategy, cross-functional leadership, go-to-market execution, data-driven decision making, creative workflow understanding, AI/ML collaboration, market disruption, metric improvement, digital advertising creative product development
Preferred skills
Experience with creative automation, generative AI asset pipelines, ad format and quality systems
Technologies
Generative AI, ML models, creative automation tools
Responsibilities
Represent the product to advertisers and agencies to understand creative workflows; Navigate ambiguity and make prioritization decisions; Partner with Sales, Marketing, Legal, and cross-functional teams; Collaborate with Data Science and ML teams to leverage creative performance signals and generative models; Lead go-to-market efforts to drive adoption and measurable advertiser impact.
Seniority
Principal, strategy & mentorship