Principal Product Designer
Core
Design world-class AI-powered consumer experiences, integrating generative AI and LLMs into products while ensuring high craft, quality, and positive user impact.
Role type
Principal Product Designer (AI & Generative AI)
Builds
AI-powered consumer products and features
Domain
Consumer Technology / Artificial Intelligence / Generative AI
Deliverable
production ML models | product features
Required skills
Generative AI integration, LLM prompting, Design vision setting, Cross-functional leadership, User research (qualitative & quantitative), Prototyping in code, Phased execution planning, Design advocacy, Rapid iteration in ambiguous environments
Preferred skills
Experience with vibe coding, Start-up environment adaptability, Knowledge sharing and team growth facilitation
Technologies
LLMs, Generative AI tools, Code-based prototyping
Responsibilities
Define product requirements and design vision for AI product areas, collaborate with product leaders on end-to-end development, manage experiments and evaluate effectiveness with data, lead cross-functional teams from idea to polished implementation, identify research needs and leverage signals for design direction, advocate for design thinking in fast-paced environments, design in code to deliver prototypes quickly
Seniority
Principal, strategy & mentorship