Principal Software Engineer, Ads Platform Frontend
Core
Drive technical solutions to improve platform scalability, web performance, reliability, and engineering efficiency for large-scale customer-facing systems.
Role type
Principal Software Engineer (Frontend/Platform)
Builds
Shared platform capabilities, frameworks, design systems, and developer productivity solutions
Domain
Online advertising, e-commerce, SaaS, large-scale customer-facing platforms
Deliverable
production ML models | product features | infrastructure
Required skills
Frontend architecture, React, TypeScript, JavaScript, AI-assisted engineering practices, cross-functional leadership, full development lifecycle delivery, system modernization, technical strategy
Preferred skills
Mentoring engineers, architectural reviews, observability, accessibility improvements
Technologies
React, TypeScript, JavaScript, C, C++, C#, Java, Python
Responsibilities
Design and evolve shared platform capabilities and frameworks, lead technical investigations and architecture reviews, mentor engineers across teams, drive improvements in frontend architecture and performance, influence architectural direction across multiple teams, advance AI-enabled engineering practices
Seniority
Principal, strategy & mentorship
