Praktikum im Brand Strategy Consulting (m/w/d)
Core
Conduct independent research on brands, industries, competition, and trends; analyze target audiences and their brand perceptions; support social media monitoring and digital opinion analysis; prepare and follow up on brand workshops and create presentations.
Role type
Brand Strategy Consultant Intern
Builds
Brand research reports, audience insights, social media analysis, workshop materials, and presentation decks
Domain
Marketing / Brand Strategy / Consumer Insights
Required skills
Market research, audience analysis, social media monitoring, presentation creation, workshop facilitation support
Preferred skills
Interest in societal and consumer trends, curiosity about human behavior
Technologies
Social media monitoring tools, presentation software
Responsibilities
Conduct independent research on brands, industries, competition, and trends; Analyze target audiences and their brand perceptions; Support social media monitoring and digital opinion analysis; Prepare and follow up on brand workshops and create presentations