Business Lead Digital Products (m/w/d)
Core
Strategic development and commercial direction of the digital product portfolio (mobile apps and web services) across the entire product lifecycle.
Role type
Senior Product Lead / Business Lead
Builds
Mobile apps (iOS/Android) and digital web services
Domain
Healthcare technology / Digital products
Deliverable
product features
Required skills
Product strategy, business case development, data analytics, stakeholder management, cross-functional coordination, market analysis, value proposition design
Preferred skills
Experience in regulated industries (finance, aerospace, automotive), matrix organization navigation
Technologies
Matomo, Power BI
Responsibilities
Define product roadmap from market opportunity identification to launch and optimization; translate market signals and customer needs into product priorities; develop business cases for new opportunities; coordinate global product launches with regional stakeholders; monitor product performance and user adoption to drive growth strategies.
Seniority
Senior, hands-on IC
