Senior Director, Product Strategy (AI, Data, Advertising)
Core
Own the vision and product roadmap strategy for Connected Solutions (Publicis Groupe's AI & Data core products), acting as a bridge between client business needs and product capability to turn strategic priorities into a structured business roadmap.
Role type
Senior Director, Product Strategy
Builds
Connected Solutions (AI & Data core products) for major North American brands
Domain
Marketing, Media, Data, and Technology
Deliverable
product features
Required skills
Product roadmap ownership, strategic prioritization, business-to-technical translation, adoption metrics definition, client storytelling, account management, agentic AI solution expertise, commercial modeling, product advisory leadership
Preferred skills
Experience rolling out agentic AI or automation in marketing/media, familiarity with client/agency commercial models, partnering with technical leadership without owning delivery, running product advisory boards, new business growth
Technologies
Agentic AI solutions, automation tools
Responsibilities
Own the roadmap and rollout sequencing for core agentic solutions; Establish prioritization criteria balancing client demand, feasibility, and commercial potential; Set high-level product vision and partner with Product Lead to translate into executable plans; Define adoption signals and client outcomes; Capture client feedback to inform roadmap prioritization; Shape business narratives for pitches and presentations; Support account leads with rollout and serve as escalation point for product issues.
Seniority
Senior Director, Strategy & Leadership
