Werkstudent Online Marketing (m/w/d)
Core
Support the onsite marketing team in executing campaigns and promotions on the Blau Portal, optimizing marketing communication and user experience, and analyzing campaign data to drive improvements.
Role type
Werkstudent (part-time student) online marketing specialist
Builds
Marketing campaigns, promotional content, and optimized user flows for the Blau Portal
Domain
Telecommunications / Digital Marketing
Required skills
Online marketing, campaign management, data analysis, MS Office (Excel, PowerPoint), website benchmarking, agency coordination
Preferred skills
Prior experience in online marketing or digital campaigns, user testing support, competitive analysis
Technologies
Blau Portal, MS Office, Excel, PowerPoint
Responsibilities
Execute campaigns and promotions on the Blau Portal, optimize marketing communication and user experience, analyze campaign data and propose optimizations, coordinate with agencies and prepare proposals, conduct website benchmarking and competitive observations, support user testing and administrative tasks
Seniority
Student (part-time)