Associate Director, PMX Lift Measurement, Platforms
Core
Lead a portfolio of measurement platform initiatives to support scalable data pipelines, semantic layer development, governed metric access, and internal tools for the PMX Lift omnichannel activation practice.
Role type
Associate Director, Measurement Platforms
Builds
Scalable data pipelines, semantic models, governed metrics, and internal tools for cross-channel planning, execution, and measurement.
Domain
Advertising technology / Media measurement / Data platforms
Deliverable
production ML models
Required skills
Cross-functional leadership, Strategic roadmap translation, Team coaching, Quality governance, Stakeholder management, Process standardization, Risk escalation, Dependency mapping, Resource planning, Technical feasibility evaluation
Preferred skills
Advanced TV measurement, Digital media analytics, Data-driven measurement domains
Technologies
SQL, Python, Git, Databricks, Cloud-based data platforms
Responsibilities
Lead measurement platform initiatives across data pipelines, semantic models, and reporting; Translate strategic priorities into delivery plans and milestones; Guide Supervisors and senior contributors in execution; Own quality and adoption outcomes for platform workstreams; Partner with engineering and analytics teams on scalable solutions; Drive standardization of metric definitions and delivery patterns; Support roadmap planning and resourcing.
Seniority
Senior, hands-on IC with management responsibilities
