Expert Customer Data Analyst (m/w/d), Ismaning
Core
Analyze customer behavior across the entire lifecycle (acquisition, retention, churn, reactivation) and develop customer economics metrics to drive commercial decisions.
Role type
Senior Customer Data Analyst
Builds
Customer lifecycle insights, A/B test evaluations, and business recommendations for commercial measures
Domain
E-commerce / Live Commerce / Retail
Deliverable
dashboards & analysis
Required skills
SQL, Python, statistical methods, customer lifecycle analysis, cohort analysis, retention analysis, churn analysis, A/B testing, causal inference
Preferred skills
Data Science collaboration, economic understanding
Technologies
SQL, Python
Responsibilities
Perform cohort, retention, churn, and segment analyses; develop and refine Customer Lifetime Value and Customer Acquisition Cost metrics; design and evaluate A/B tests and experimental designs; translate complex data results into clear business recommendations
Seniority
Senior, hands-on IC
