Team Lead Media Relations (w/m/d) & Media Relations Lead to Managing Board Member (w/m/d)
Core
Lead external media relations for the Buildings, Electrification & Automation and Electrical Products business unit and media positioning of the President and Board Member.
Role type
Senior Media Relations Team Lead & Executive Communications Strategist
Builds
Integrated media strategies, press materials, and executive positioning narratives for B2B technology markets.
Domain
Industrial Automation, Electrification, AI, and Corporate Communications
Required skills
Media relations, team leadership, B2B technology translation, executive positioning, crisis management, stakeholder management, data analytics, strategic planning, editorial judgment
Preferred skills
AI/ML domain knowledge, digital/social media strategy, multilingual communication, AI-powered tools proficiency
Technologies
AI-powered monitoring and analysis tools, digital media platforms
Responsibilities
Lead and develop the Media Relations team; Develop and execute media strategies for the business unit; Build and maintain relationships with leading business and trade media; Translate complex automation topics into compelling narratives; Manage holistic media positioning of the President; Coordinate media opportunities and interview preparations; Advise business partners on media positioning and reputation risks; Utilize media monitoring and analytics to improve impact and prioritize resources