Senior Performance Marketing Manager (m/w/d)
Core
Develop, manage, and optimize digital marketing strategies to acquire engaged users and processes for a B2C investment community app.
Role type
Senior Performance Marketing Manager
Builds
User acquisition campaigns across search, social, and affiliate channels for a fintech investment app
Domain
Fintech / Consumer Investment Apps
Required skills
Digital marketing strategy, multi-channel campaign management (search, social, affiliate), MarTech stack management, mobile attribution, data analysis, budget optimization
Preferred skills
Consumer app experience, retail investment knowledge
Technologies
MarTech tools, mobile attribution platforms
Responsibilities
Develop and optimize digital marketing strategies, launch and manage multi-channel campaigns, maintain MarTech setup and generate KPI reports, monitor performance and adjust budgets strategically
