Manager (m/w/d) Content Marketing
Core
Develop and implement target-group-specific content concepts for website, blog, and social media; write, edit, and correct texts; brief external copywriters; manage content (text, images, videos) via CMS; optimize content for search engine ranking; measure and analyze traffic and content performance.
Role type
Manager, Content Marketing
Builds
Website content, blog posts, social media content, and optimized digital assets
Domain
Energy industry + Digital Marketing
Required skills
Content strategy, SEO, SEA, Web analytics, CMS management, HTML/CSS basics, Creative writing, Project management
Preferred skills
Experience in the energy sector
Technologies
WordPress, TYPO3, Google Analytics
Responsibilities
Develop content concepts, Write and edit texts, Brief external copywriters, Manage CMS content, Optimize for SEO, Analyze traffic and performance
Seniority
Manager, hands-on IC