Brand & Social Manager (m/w/d)
Core
Develop digital brand management for VIVIL, ensuring consistent communication across shop, Amazon, social media, and email while building community engagement.
Role type
Brand & Social Manager
Builds
Digital brand presence and community engagement for VIVIL confectionery
Domain
Consumer Packaged Goods (Confectionery) + Digital Marketing
Deliverable
product features
Required skills
Brand management, Social media strategy, Influencer management, Agency management, Brand tracking, Content strategy, Tone of voice definition
Preferred skills
Experience in digital brand building, Brand research
Technologies
Social media platforms, E-commerce platforms (Shop, Amazon)
Responsibilities
Develop digital brand guidelines and tone of voice, manage social media channels and content calendars, build influencer and community relationships, analyze brand perception and engagement metrics, manage external agencies and partners
Seniority
Mid-level, hands-on IC