Tech Lead - AI

## About Trafilea Trafilea is a Consumer Tech Platform for Transformative Brand Growth. We're building the AI Growth Engine that powers the next generation of consumer brands. With over $1B+ in cumulative revenue, 12M+ customers, and 500+ talents across 19 countries, we combine technology, growth marketing, and operational excellence to scale purpose-driven, digitally native brands. We own and operate our own digitally native brands (not an agency), with presence in Walmart, Nordstrom, and Amazon, and a strong global D2C footprint. ## Why Trafilea We're a tech-led eCommerce group scaling our own globally loved DTC brands, while helping ambitious talent grow just as fast. * 🚀 We build and scale our own brands. * 🦾 We invest in AI and automation like few others in eCom. * 📈 We test fast, grow fast, and help you do the same. * 🤝 Be part of a dynamic, diverse, and talented global team. * 🌍 100% Remote, USD competitive salary, paid time off, and more. ## Job Responsibilities At Trafilea, we're on a mission to revolutionize DTC e-commerce through smart automation and AI-powered systems. As an AI Tech Lead, you'll design powerful, scalable AI platforms that drive personalization, conversions, and brand growth across our global footprint. * Define and build our AI‑driven architecture (e.g. recommendation engines, LLM‑based personalization) from prototype to production. * Partner with product leaders to translate business goals into AI‑powered solutions. * Architect scalable microservices, data pipelines, and integrations across frontend/backend (Golang, Node.js, React, AWS). * Mentor engineers through code reviews, architectural guidance, and best practices. * Lead agile delivery, contribute as Deputy Scrum Master, ensuring features ship fast and reliably. * Own hiring, OKRs, and performance metrics for your team—driving outcomes and growth. ## Requirements * +4 years leading teams and shipping scalable AI/engineering solutions. * Proven mastery of Cursor or similar AI coding tools (Copilot, Cody, Codex, etc.). (MANDATORY) * Solid experience in prompt engineering and designing AI-assisted workflows. * Deep, practical experience with AI/ML systems (e.g., LLMs, recommender systems, data‑driven architectures). * Strong coding proficiency in Golang, Node.js, React, and production experience on AWS. * Skilled in agile and TDD; comfortable stepping in as Deputy Scrum Master. * Passionate mentor with a reputation for raising engineering standards. * Exceptional communicator—fluent in English, collaborative across disciplines. * You lead with autonomy, always with big-picture strategic clarity.