Associate Design Director, Social, MAC
Core
Shape and execute M·A·C's global social media strategy and creative vision, leading development of social content for new product launches and evergreen content strategies.
Role type
Associate Design Director, Social
Builds
Social-first campaigns, short-form video, and high-production photo/video content for M·A·C's global social channels.
Domain
Beauty / Social Media
Required skills
Social campaign planning, content sequencing, visual direction, short-form video creation, Adobe Creative Suite, Figma, social publishing tools, performance data interpretation, cross-functional collaboration
Preferred skills
BA or BFA degree, experience leading and directing on set, beauty industry experience, directing shoots with celebrity talent, proficiency in After Effects and basic video editing
Technologies
Adobe Creative Suite, Keynote, PowerPoint, Figma, After Effects, Dash Hudson
Responsibilities
Develop breakthrough social-first campaigns for new product launches; concept and direct creative shoots from lo-fi to high-production; manage and mentor a small team of designers; optimize campaigns through strategic asset development and performance insights; maintain consistent tone of voice and copy across social platforms; identify emerging talent, creators, and vendors for social asset creation.
Seniority
Mid-Senior, hands-on IC with team leadership