Sr. Mgr, Product Marketing
Core
Directs the development of company market requirements for specific semiconductor products, including product strategy definition, requirements analysis, pricing, and business plan development.
Role type
Senior Manager, Product Marketing
Builds
Market requirements, product strategies, business plans, and marketing tools for etch and deposition products
Domain
Semiconductor manufacturing equipment
Deliverable
product features
Required skills
Product strategy definition, requirements analysis, pricing strategy, market research, competitive analysis, customer needs identification, team leadership, cross-functional collaboration
Preferred skills
Advanced degree (Master's or equivalent)
Responsibilities
Direct development of market requirements and product strategy, monitor business plans and market penetration, reduce broad concepts into structured marketing plans, oversee market research and competitive activity, establish pricing strategies, communicate customer feedback to engineering and sales, select and develop personnel
Seniority
Senior, Management