Brand Designer
Core
Design innovative and user-friendly software products and comprehensive brand identities for clients, translating brand strategy into visual systems and managing consistency across digital and print touchpoints.
Role type
Brand Designer (Generalist)
Builds
Brand identity systems, visual assets (presentations, ads, social media, merch), and digital experiences for diverse clients.
Domain
Digital Agency / Branding & Visual Identity
Deliverable
product features
Required skills
Brand strategy translation, visual identity system design, digital and interactive design, Adobe CS, Figma, design principles, color theory, typography, client presentation, project management
Preferred skills
UX/UI design, Design System organization, wireframing, prototyping, animation
Technologies
Adobe CS, Figma, AI tools (Claude, ChatGPT)
Responsibilities
Guide creative direction for major clients, translate brand strategies into functional identity systems, manage and evolve existing brand systems, present and defend concepts to clients, anticipate production challenges, design various brand-aligned assets.
Seniority
Mid-Senior (5+ years experience)