Lead Data Scientist, Ad Research
Core
Lead a data science team to advance AI/ML capabilities for Disney's advertising platform, focusing on ad decisioning, forecasting, experimentation, and generative AI production for mixed media advertisements.
Role type
Senior IC Lead Data Scientist (Ad Tech & Generative AI)
Builds
Scalable AI/ML solutions for ad decisioning, forecasting, and generative AI mixed media creation
Domain
Digital advertising, Generative AI, Media Technology
Deliverable
production ML models
Required skills
Machine learning model design, statistical analysis, SQL, Python, Java, R, A/B test design, dataset creation and labeling, generative AI evaluation, mentoring
Preferred skills
Digital video advertising experience, production-grade development, rapid prototyping, LLMs, generative imagery/video, agentic flows, Airflow, Databricks, Sagemaker
Technologies
SQL, Python, Java, R, Tableau, Airflow, Databricks, Sagemaker
Responsibilities
Drive innovation in ad serving (forecasting, pacing, pricing, targeting), translate business questions into data science frameworks, develop evaluation pipelines for generative AI, define key metrics, partner with AI specialists on dataset creation, establish SOPs for human evaluation, deliver data-driven recommendations, design A/B tests, mentor team members
Seniority
Senior, hands-on IC with leadership responsibilities