Marketing- & Kommunikationsmanager (m/w/d) – Marketing, Social Media & Kundenakquise
Core
Marketing and customer acquisition manager responsible for website management, social media content, marketing campaigns, and generating new leads for vocational training programs.
Role type
Marketing & Customer Acquisition Manager
Builds
Marketing campaigns, website content, social media posts, and sales leads for vocational training
Domain
Vocational education and training (railway sector)
Deliverable
product features
Required skills
WordPress, Elementor, social media management, creative design, Microsoft PowerPoint, written communication, customer relationship management
Preferred skills
Canva, Adobe Photoshop, InDesign, SEO, Google Ads, CRM, photo/video editing
Responsibilities
Manage and develop the company website using WordPress and Elementor; plan and publish social media content; develop creative marketing campaigns; create flyers, brochures, and presentations; support customer acquisition and lead generation; maintain relationships with partner institutions; organize information events and trade fairs.
Seniority
Mid-level, hands-on IC