Produktmanager:in (all genders) Marktforschung
Core
In-house market research for digital health applications (ePA, E-Rezept) and technical platform services, generating insights for product development and managing a user community.
Role type
Senior Product Manager (Market Research)
Builds
Digital health applications and technical platform services for the German healthcare system
Domain
Healthcare / Digital Health / Market Research
Required skills
Market research methodology, statistical analysis (bi/multivariate), survey design, community management, external vendor management, budget planning, SPSS/R, project management
Preferred skills
Experience in eHealth/healthcare, experience with online panels, experience with Mailing/Survey tools (Mailchimp, Limesurvey), AI integration
Technologies
SPSS, R, Mailchimp, Limesurvey
Responsibilities
Manage in-house market research projects, design and program surveys, conduct interviews, analyze results, develop and manage the E-Health panel, coordinate external research service providers, handle budget planning and reporting
Seniority
Senior, hands-on IC
