Referent Marketing- und Produktkommunikation (m/w/d)
Core
Develop target-group-appropriate marketing and product communication for social services, making offerings understandable and highlighting socially relevant topics.
Role type
Marketing and Product Communication Specialist
Builds
Marketing campaigns, digital and printed communication materials for social service offerings
Domain
Social services / Non-profit
Deliverable
product features
Required skills
Marketing communication, content creation for multiple channels, campaign conception, brand management, cross-channel communication, complex content simplification
Preferred skills
Experience in service marketing, strong language skills, conceptual strength, brand sense
Technologies
Digital and printed communication channels
Responsibilities
Develop marketing and product communication for social services, prepare offerings and value propositions for various channels, conceive campaigns and communication materials, collaborate with specialist departments, ensure consistent brand and message management across all channels