Social Media Manager (m/w/)
Core
Develop and execute an international social media strategy and content plan for FALKE Sport, focusing on running, hiking, and skiing.
Role type
Social Media Manager
Builds
Organic social media presence and content for Instagram, TikTok, and YouTube
Domain
Sports apparel and outdoor gear
Deliverable
product features
Required skills
Social media strategy, content creation, community management, performance analysis, cross-platform content adaptation
Preferred skills
Athlete and creator collaboration, event activation, trend monitoring
Technologies
Instagram, TikTok, YouTube, performance analysis tools
Responsibilities
Develop organic social media strategy and international content plan; Manage and grow social media platforms; Create platform-specific content formats; Collaborate with athletes, ambassadors, and creators; Support sports events and community activations; Analyze content performance and optimize strategies