Mitarbeiter/in Öffentlichkeitsarbeit (m/w/d), Schwerpunkt Social Media
Core
Digital public relations and community management for the city of Germering, focusing on building and managing social media presence.
Role type
Social Media Specialist (Public Relations)
Builds
Social media channels (Instagram, TikTok, Facebook), digital content, and community engagement for the city administration.
Domain
Public Administration / Local Government
Deliverable
product features
Required skills
Social media strategy, content creation (video/image), community management, crisis communication, KPI tracking, Adobe Creative Suite, Canva
Preferred skills
Smartphone videography, storytelling, inter-cultural competence
Responsibilities
Develop social media concepts and guidelines, create and produce creative content, manage community interactions and moderation, report on city events, monitor performance metrics.
Seniority
Mid-level, hands-on IC