Data Scientist Customer Analytics & Machine Learning (w/m/d)
Core
Develop and optimize machine learning models to analyze customer behavior, preferences, and affinities to improve marketing, sales, and product development for over 13 million customers.
Role type
Senior Data Scientist (Customer Analytics & Machine Learning)
Builds
Production ML models for marketing optimization, predictive analytics, and personalized customer experiences
Domain
Insurance (Automotive) + Customer Analytics
Deliverable
production ML models | dashboards & analysis
Required skills
Machine Learning, statistical modeling, Predictive Analytics, Python programming, Causal Inference, Uplift Modeling, Recommender Systems
Preferred skills
Experience with personalization solutions, advanced analytics in marketing contexts
Technologies
Python, modern ML tools
Responsibilities
Develop, implement, and optimize data-driven models for customer journey analysis; Conceive and deploy ML, forecasting, classification, and personalization models; Apply statistical methods and causal inference to improve targeting and campaigns; Analyze and link large datasets from CRM, web analytics, and marketing sources; Develop, test, and validate data-based hypotheses; Consult business units and management with insights, dashboards, and visualizations
Seniority
Senior, hands-on IC