Product Manager, Activation & Growth
Core
Own the transition from first interaction to long-term engaged user, building systems to improve acquisition efficiency, accelerate time-to-value, and compound retention and monetization.
Role type
Senior Product Manager, Activation & Growth
Builds
Activation funnels, onboarding flows, A/B experiments, growth loops, and viral mechanics for a consumer AI platform
Domain
Consumer AI, Entertainment, Social/Gaming
Deliverable
product features
Required skills
consumer product management, growth metrics ownership, A/B testing, cohort analysis, funnel analysis, UX design intuition, rapid prioritization
Preferred skills
data-informed experimentation, consumer behavior psychology, creative product sense
Technologies
A/B testing frameworks, cohort analysis tools
Responsibilities
Own activation funnels and onboarding flows; Design and execute A/B experiments; Build and iterate on growth loops; Partner with data science on cohort analysis; Collaborate with core product on feature instrumentation; Partner with monetization on subscription conversion
Seniority
Senior, hands-on IC